CPRESS

CPRESS

If you want something fresher, you'll have to pluck it yourself. I helped CPRESS refine its tone of voice around this simple belief, turning freshness from a claim into a personality trait.

If you want something fresher, you'll have to pluck it yourself. I helped CPRESS refine its tone of voice around this simple belief, turning freshness from a claim into a personality trait.

Website Copy
Press Copy
Packaging Copy

I helped CPRESS bottle its personality, translating the brand's freshness-first philosophy across packaging, editorial and campaign copy.

Cleanses Intro

Whether you're cleansing for the first time or practically have Gwyneth on speed dial, we've bottled a range designed to help you press pause and start fresh. No shortcuts. No strange powders. Just cold-pressed goodness that does exactly what it says on the bottle.

Press release for VOGUE UK

Health is an inside job, that’s why CPRESS bottled theirs. London’s finest health brand joined forces with Creative Director Laura Fele to give their packaging a mindful makeover. From elegantly bottled lemonades to origami-style boxes, the outside now mirrors the pure, potent, and planet-friendly goodness within.

Taglines

Because health is an inside job, we’ve bottled it.

Voice in Action

The closest thing to drinking straight from the orchard.

  • Cure Your Curiosity

    More Freshly Pressed Copy

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CURRENTLY
Giving healthy snacks better conversation skills
Untangling the wellness industry's favourite clichés
Whipping up emails for semi-fine jewellers
© TINY FRUITS 2024

LDN 7:57:43

CURRENTLY
Giving healthy snacks better conversation skills
Untangling the wellness industry's favourite clichés
Whipping up emails for semi-fine jewellers
© TINY FRUITS 2024

LDN 7:57:43

CURRENTLY
Giving healthy snacks better conversation skills
Renaming a small but mighty health clinic
Whipping up emails for semi-fine jewellers
© TINY FRUITS 2024
CURRENTLY
Giving healthy snacks better conversation skills
Renaming a small but mighty health clinic
Whipping up emails for semi-fine jewellers
© TINY FRUITS 2024
CURRENTLY
Giving healthy snacks better conversation skills
Untangling the wellness industry's favourite clichés
Whipping up emails for semi-fine jewellers
© TINY FRUITS 2024

LDN 7:57:43